Share of Aspiring Franchisees Expecting Startup Within Three Months Reaches Record
March 6, 2024 – Over 63% of aspiring business owners either agree or strongly agree that “now is a good time to start a business,” on an upward trend beginning a year ago. In the February 2024 survey, 87.4% of respondents see conditions for business and franchise startups “the same or better in three months.” A record 62.1% of entrepreneurs planned their startups within the next three months, and 75.8% within the next six months.