July 9, 2025 – For three months, the percentage of entrepreneurs planning their startups within the coming year has reached or exceeded 87%, continuing an uptrend seen since 2023. Of this month’s respondents, 49.3% of entrepreneurs planned their startups within the next three months, down from a recent high of 64.3% in the April survey.
March 5, 2025 – More individuals leaving full-time jobs bodes well for franchise development in 2025. Surveys in the last week of February showed 63.4% of aspiring business owners either agreed or strongly agreed that “now is a good time to start a business,” with optimism about conditions now and in the near future. In the same survey, 81.5% of respondents see conditions for business and franchise startups “the same or better in three months.”
October 2, 2024 – Fully two-thirds (65.6%) of aspiring business owners surveyed either agree or strongly agree that “now is a good time to start a business,” with optimism about conditions ahead. In the September 2024 survey, 92.7% of respondents see conditions for business and franchise startups “the same or better in three months.”
June 5, 2024 – Almost 58% of aspiring business owners either agree or strongly agree that “now is a good time to start a business,” with optimism about conditions ahead, though trending down slightly since January. In the May survey, over 88% of respondents see conditions for business and franchise startups “the same or better in three months.”
February 7, 2024 – Prepare for launch! January startup sentiment data show 84.5% of aspiring franchisees plan their launches in the next twelve months, the highest percentage seen since December of 2023. The first of our Predictions for Franchise Development and Lead Generation for 2024 is looking very much on target.
July 5, 2023 – In June 2023, 59 percent of entrepreneurs surveyed say they are “more likely to launch their startups than three months ago.” At the same time, 51.3 percent of survey respondents either agree or strongly agree that “now is a good time to start a business”, up slightly from April but below May’s 60.4 percent reading.
June 7, 2023 – In May 2023, almost 69% of entrepreneurs surveyed say they are “more likely to launch their startups than three months ago.” Over 60% of survey respondents either agree or strongly agree that “now is a good time to start a business”, up significantly from April, but inching back towards the record high of 76.9% in June 2021.
May 3, 2023 — In April 2023, 63% of entrepreneurs surveyed say they are “more likely to launch their startups than three months ago.” Just over half (50.4%) of survey respondents either agree or strongly agree that “now is a good time to start a business”, down slightly from last month, but significantly down from the record high of 76.9% in June 2021.
April 5, 2023 — In March 2023, 53.7% of entrepreneurs surveyed say they are “more likely to launch their startups than three months ago.” Further, 55.6% of survey respondents either agree or strongly agree that “now is a good time to start a business”, down slightly from the prior month, but significantly down from the record high of 76.9% in June 2021.
March 8, 2023 – In February 2023, 59.1% of entrepreneurs surveyed say they are “more likely to launch their startups than three months ago.” Coincidentally, 59.1% of survey respondents either agree or strongly agree that “now is a good time to start a business”, consistent with the prior month, but down from the high of 73.5% in February 2022.
February 8, 2023 – As of January 2023, 76.6% of aspiring business owners are planning to launch their businesses within the next 12 months. And now, 58.4% of aspiring business owners either agree or strongly agree that “now is a good time to start a business”, consistent with the prior month, but down from the high of 73.5% as recently as February 2022.
January 4, 2023– A record high percentage (91.4%) of aspiring business owners are planning to launch their businesses within the next 12 months. Now 59.16% of aspiring business owners either agree or strongly agree that “now is a good time to start a business”, recovering from the prior month, but down from the high of 73.5% as recently as February, 2022.
By: Franchise Insights December 7, 2022 — A record low percentage of aspiring business owners see “now” as ideal for launching their businesses. Only 50.6% of aspiring business owners either agree or strongly agree that “now is a good time to start a business”, down from the high of 73.5% as recently as February, 2022. …
NORFOLK, VIRGINIA – November 2, 2022 — A lower percentage of entrepreneurs see “now” as ideal for launching their businesses than any time since November 2020. Nonetheless, 53.8% of aspiring business owners either agree or strongly agree that “now is a good time to start a business”, down from the recent high of 73.5% in …
NORFOLK, VIRGINIA — October, 5, 2022 — A lower percentage of entrepreneurs see “now” as ideal for launching their businesses than any time in the past year. Nonetheless, 62.2% of aspiring business owners either agree or strongly agree that “now is a good time to start a business”, down from the recent high of 73.5% …
NORFOLK, VIRGINIA — September 7, 2022 — A higher percentage of aspiring business owners are eager to get started in the coming month, while fewer see business conditions improving in three months. Nonetheless, 72.6% see conditions for business startups “the same or better in three months”, 42.7% see conditions the same, 29.9% see them improving, …
NORFOLK, VIRGINIA — August 3, 2022 — Aspiring franchise owners have adjusted to financial and geopolitical headwinds, and never-ending epidemiological headlines, with 81.6% seeing conditions for business startups “the same or better in three months” and only 18.4% expecting conditions to worsen. In July, a record 61.7% of entrepreneurs planned their startups within the next …
NORFOLK, VIRGINIA — June 1, 2022 — While measures of consumer sentiment have been declining in recent months, optimism about starting a business remains solid. Despite war headlines, stock market declines and inflation woes, 78% of aspiring business owners surveyed in May were resolute about starting their businesses within the coming six months. Not surprisingly, …
NORFOLK, VIRGINIA — May 4, 2022 — April 2022 saw inflation at a 40-year high, war in Ukraine entering its third month, and the worst drop in S & P 500 performance since 1970. Despite all the uncertainty, 59.3% of aspiring business owners surveyed in April were resolute about starting their businesses within the coming …
NORFOLK, VIRGINIA — March 3, 2022 — On February 24th, the day the survey launched, news headlines of the invasion of Ukraine stunned the world and roiled financial markets. Despite the uncertainty, 57.4% of aspiring business owners were resolute about starting their businesses within the next three months. Further, 76% of these survey respondents see …
NORFOLK, VIRGINIA — January 25, 2022 — In late January 2022, news roiled markets with the threat of yet another Omicron variant, a potential invasion of Ukraine, and the largest drop in financial markets since March 2020. Nonetheless, 53.1% of aspiring business owners were resolute about starting their businesses within the next three months. Further, …
NORFOLK, VIRGINIA — January 5, 2022 –In late December 2021, the percentage of aspiring owners who expected to start their businesses within the next three months reached 62.1%, the highest percentage ever recorded. Further, 88.2% of these aspiring owners see business conditions about the same or getting better in the next three months, according to …
NORFOLK, VIRGINIA — December 2, 2021 — Almost two-thirds of entrepreneurs (62.2%) agree or strongly agree that “now is a good time to start a business” in November 2021, a second month of descent from September’s high at 73.4%. Aspiring owners who anticipate starting their businesses in the “2-3 months out” range reached the highest level …
NORFOLK, VIRGINIA — November 3, 2022 –Over two-thirds (66.2%) of entrepreneurs who agree or strongly agree that “now is a good time to start a business” in October 2021, down from September’s high at 73.4%. Aspiring owners who anticipate starting their businesses in the “next month” dropped to 16.2% in October 2021, in contrast to …
October 6, 2021 — Despite never-ending twists in the pandemic, a looming debt ceiling, more volatile financial markets, and even lower consumer confidence in September, aspiring franchise owners are undeterred. Entrepreneurs who agree or strongly agree that “now is a good time to start a business” grew to 73.4% in September, continuing a three month …
September 8, 2021 — Entrepreneurs who agree or strongly agree that “now is a good time to start a business” were 67.9% in August, up slightly from July, but down from the record level of 76.9% reached in June 2021. Nonetheless, a record 78.2% aspiring owners anticipate starting their businesses within six months. FranchiseInsights.com compiles …
August 4, 2021 – Entrepreneurs who agree or strongly agree that “now is a good time to start a business” were 65.9% in July, below the record level of 76.9% reached in June. Nonetheless, 44.4% of respondents report that the pandemic actually increased the desire to control their own destinies through business ownership. FranchiseInsights.com compiles …
July 13, 2021 – Entrepreneurs who agree or strongly agree that “now is a good time to start a business” reached 76.9% in June, exceeding pre-pandemic levels, and showed the highest reading in survey history. Further, a record 34.6% want to launch their businesses in the next month. FranchiseInsights.com compiles monthly the Small Business …
Download the full December 3 Report Release Dec. 3, 2020 – Forward-looking entrepreneurs are increasingly optimistic about 2021, with startups planned for “4-6 months out” reaching the highest levels ever recorded in the latest FranchiseInsights.com Small Business Startup Sentiment Index™ (SSI). ‘Buoyed by positive vaccine news and easing uncertainty post-election, the Nov. 19-26 survey showed …
Nov. 12, 2020 – Entrepreneurial optimism rose for the third month in a row in October, as 60.6% of potential business buyers said that “now is a good time to start a business,” in responses collected Oct 24-26 2020, for the monthly FranchiseInsights.com Small Business Startup Sentiment Index™ (SSI). Answering a week before the presidential …
Pending Election Puts Immediate Startup Plans on Hold Updated 10:24 a.m., Thursday, Oct. 22, 2020 PRESS RELEASE: Additional highlights from full Sept. 2020 Small Business Startup Sentiment Index™ FULL REPORT: Download the full Sept. 2020 Small Business Startup Sentiment Index™ In a remarkable turnabout, future business owners planning to start “this month” plummeted, while startups …
Has Business Buyers’ Pandemic Pessimism Peaked? Updated 12:24 p.m., Tuesday, Aug. 6, 2020 August 27, 2020 – In a strong sign of growing economic optimism amid the pandemic, responses collected August 20-26, 2020 for the FranchiseInsights.com Small Business Startup Sentiment Index™ revealed a new high point for buyer readiness in 2020. Over 23% of the …
August 6, 2020 – July’s Small Business Startup Sentiment Index™ showed the fourth consecutive month of increasing percentage of respondents who indicate that they “agree” or “strongly agree” that “now is a good time to start a business”. In the most positive reading since February, almost 69% of respondents think that now is a good …
July 9, 2020 – When asked how Covid-19 had affected their interest in starting a business or opening a franchise, respondents to the FranchiseInsights.com Small Business Startup Sentiment Index™ showed a noticeable increase in the desire for “controlling my own destiny through business ownership,” up from 27.9% in March to 38.3% in June of 2020. …
June 25, 2020 – Survey responses collected June 18-23, 2020 for the FranchiseInsights.com Small Business Startup Sentiment Index™ should come as a welcome relief to members of the franchising community. In testament to the return of animal spirits among entrepreneurs, 66.4% of aspiring franchisees agree or strongly agree that “now is a good time to …
June 18, 2020 – Interest in franchise and business ownership has been rebounding in Google search trends over the past two months, rising steadily after a steep slide during the early weeks of coronavirus uncertainty and mandated state and city shutdowns. The search gains are confirmed by positive sentiment and increased investment inquiries from prospective …
May 28, 2020 – The highest percentage of aspiring franchisees plan to open a business within the next three months than at any time in 2020. Data collected May 23-27, 2020, for the FranchiseInsights.com Small Business Startup Sentiment Index™ show that 39.5% of aspiring owners are planning to start a business in the next three …
April 30, 2020 – Starting a business amid economic uncertainty requires vision, careful planning and, perhaps most of all, guts. Data collected the week of April 14, 2020, for the FranchiseInsights.com Small Business Startup Sentiment Index™ reveals that 52.5% of aspiring owners are actually more likely to start a business now than they were three …
March 26, 2020 – Respondents to a March 17-19, 2020 poll of aspiring franchise owners showed slightly more reserve than in previous surveys, but less than one would imagine given the impact of Covid-19 on business and the markets. Granted, these respondents are stepping forward at a time like this to consider business ownership, so …
February 26, 2020 – Recent surveys of prospective small business buyers revealed a healthy uptick in confidence from January to February 2020. The new Small Business Startup Sentiment Index™ is based on a monthly survey of individuals who have recently inquired about businesses or franchises for sale on the digital assets of Franchise Ventures. When …